What’s the difference between a Company Page and a School Page ? You can share employment opportunities, updates relating to the school’s working life, employee recognition posts, and more. It’s also a great place to brand yourself as an employer. With the LinkedIn audience being made up of professionals, it’s the perfect place to reach professional, affluent prospective parents and supporters. It’s a place to show what makes your establishment special – academically, socially, and culturally.Īdmins of a page can have conversations with the audience interested in the school, including alumni, current and prospective students or their families, and suppliers, faculty, or donors.
How can schools use LinkedIn ?Ī LinkedIn Page for a school or university is a way to build brand awareness for your school, market yourself and build a community. If you’re a commercial business with a Company Page on LinkedIn looking to connect with schools, click here to skip to our tips. In this post we share tips on optimising your profile so that you can be found by the right people. So how can you use LinkedIn for your school marketing and recruitment, or to build relationships with schools ? Many brands fear that the network is too formal for their audience, but the truth is that it’s viewed as the most trusted social media platform and is an underrated marketing channel, particularly for the education community. With more than 820 million users in over 200 countries, and 180 million of those members being senior-level influencers and decision makers, LinkedIn is nothing to ignore. LinkedIn is one – if not the – best social media platform for business, known for its networking opportunities and professional profiles.
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